WISE ADVICE SINCE 1992
You’re not alone.
The doubts, feeling overwhelmed, burnout and worrying if you’re “good enough.” We’ve been there. But now we’re here to share stories, lessons, helpful tips and tools to help all of us chart a new path.
CATEGORIESConfidence Dating Money Productivity Travel
GUIDE
Want to run your own BFF board meeting?
This tradition helped my friends and I build workout routines, finish drafting a book, heal relationships with family and much more. Turns out, the difference between just saying the goal and getting it done were in a few tweaks.
This guide will walk you through how we set up our BFF Board Meetings, questions to ask each other and what made the difference in us actually following through so you can make the same leap. (And the guide has a bonus for those who don’t currently have besties to Board Meeting with so you can get started solo if needed!)
For the people pleaser, perfectionist, overachiever eldest daughter who’s ready to trade hustling to prove herself for more peace, confidence and calm
Because let’s be honest, being everything for everybody, caring what other people think, anxious attachment and hustle culture is really exhausting.
We get it.
Recent Posts
Every place I’ve eaten in Austin since moving here
When I moved to Austin in early 2025, one of the things I was excited about was exploring Austin’s food scene. And whoa is there so much to explore. I don’t claim to be the most experienced Austin diner, being new, but your girl has lived in some amazing food towns so I’d like to think I have a good eye (and taste buds) and this is from my experience thus far
What to do if you feel like you can’t depend on other people
Have you often felt the pressure of handling everything alone? You're not alone in this journey! In our latest piece, we explore the familiar struggles faced by eldest daughters and why you might feel like the only one stepping up. Discover insights into breaking the cycle of overfunctioning and learn how to foster healthier relationships by trusting others. We’re excited to share practical tips on managing your emotions and encouraging those around you to grow too. Join us as we navigate these complexities together and find peace in letting go.
In defense of tinkering: the most effective mindset for personal growth
The mindset that will help you feel more confident, make better decisions and manage uncertainty that nobody is talking about. This philosophy of tinkering has been a game changer for me actually progressing and growing faster.
How to identify where your priorities lie when everything feels important
If you've been asking yourself, "where do my priorities lie?" or "what should my priorities be?" then this article is for you. Learn how to identify your real priorities when everything feels important and the mindset shift that helps you align your time and energy with what actually matters most in your life plus what productivity tools are best to help you focus on your priorities.
How to overcome fear of rejection
Learn how to overcome fear of rejection in dating and career as an eldest daughter. Discover practical strategies to build rejection resilience, reframe rejection as information, and use rejection as a tool for clarity and growth. Transform your relationship with rejection from something that stops you to something that propels you forward.
6 trips we want to do again
Explore the destinations we can’t wait to revisit! From the enchanting Greek islands to charming ski towns and the picturesque Loire Valley, we’re excited to share our top picks for trips that deserve a second round.
Why you have to feel your feelings
Emotions might be intense but they serve a purpose. Too many eldest daughters (maybe you?) are trying to talk themselves out of being anxious, upset or sad about something in their life, not realizing that suppressing our feelings makes everything harder. This article covers why you need to feel your feelings and the practical of “how” to start feeling your feelings if you’ve been pushing them away as long as you can remember.
Understanding fault vs responsibility: why taking ownership without blame changes everything
Learn the crucial difference between fault and responsibility. Discover why taking ownership without self-blame is the key to emotional freedom and healthier relationships. Stop the spiral of assuming everything is your fault.
What is Nantucket Stroll? (and how to have the best time!)
Experience the magic of the holiday season at Nantucket Stroll, a charming celebration on this picturesque New England island. This guide will walk you through how best to enjoy the festive decorations, local markets, and amazing restaurants that make Nantucket’s Christmas Stroll so special, from the mouth of a Stroll veteran and lifelong Nantucket girl.
How to be happy single: finding fulfillment without waiting for a relationship
If you feel frustrated with being single because it feels like you’re living a lesser version of the life you could have and it makes you anxious to find your person, this article is for you. We’re talking what it actually takes to still feel fulfilled while single, without having to convince yourself that you don’t want a relationship. Because it’s okay to want a partner but we have to find a way to be happy in the meantime.
What to do when self-doubt kicks in
Discover why your brain fights change and learn practical strategies to work with resistance instead of against it. Transform self-doubt into a sign you're on the right track toward personal growth and lasting change.
Best ways to spend a Sunday in New York
Looking for the best ways to spend your Sunday afternoon in New York City? Let’s chat what we think is the best way to spend the day from grabbing a treat, exploring Central Park and immersing yourself in the vibrant art scene. Perfect for locals and visitors alike, discover how to make the most of your Sunday in NYC!
Why trying to read his mind is sabotaging your dating life
Every woman at some point has tried to read the mind of the guy she’s dating, to know what he’s thinking. But this strategy sends you careening in the wrong direction, anchoring your actions on his desires versus your truth. Let’s talk about how to avoid this pitfall.
What is Eldest Daughter Syndrome?
Being the eldest daughter comes with its own unique set of challenges and rewards. At Eldest & Co, we’re literally founded to explore the traits often seen in eldest daughters, the pressures they face, and the strengths they develop along the way and that starts with understanding Eldest Daughter Syndrome to begin with
Why you’re more anxious when you like them
The first date went well. You think you might be able to see something with this guy. And then in advance of the second date, you realize your mind is spinning.
Coastal Grandmother Guide to Nantucket
The coastal grandmother aesthetic is here to stay but if you are trying to experience it on Nantucket this summer, here’s the best way to enjoy the coastal grandmother life, nancy meyer’s aesthetic and all!
How gratitude is the most effective habit for feeling happier and more successful
There is one tip that you hear over and over again and I know how easy it is to roll your eyes at how obvious it is.
3 things you probably need to hear
If there's one thing I've learned since becoming a coach - what themes I start to notice in my clients or even in the comments I get on my most recent TikTok always seem to the things that everybody (and especially I) need to hear myself.
Why does dating feel so hard?
Dating is hard because it's vulnerable. Our emotions are involved and it's almost inevitable that we get hurt. But avoiding hurt isn't the goal of dating, finding connection is.
The Paris Guide
There’s a reason so many people have a love affair with Paris. People talk about it being the most romantic city in the world and think it’s for couples but I can think of at least dozens of people I know who found a little more love for themselves here
QUIZ
Which type of eldest daughter are you?
Regardless of whether you were actually born first, you’re probably here because the eldest daughter archetype feels so friggin’ real to you.
But here at Eldest & Co., we’ve come to realize that there’s actually a couple of different types of eldest daughters and that figuring out which one you are can be key to figuring out how to unlock your next big phase of growth!
FEATURED TOOL
A game changer for finally releasing those stubborn limiting beliefs
You know what your patterns are, you know what the fears are but how do you actually go about shifting those subconscious beliefs that dictate how we act when we’re triggered or emotional?! Turns out, it’s not about understanding as much as it’s releasing emotions from when you picked them up in the first place. There’s so many tools out there that claim to do this, but honestly, this is the one I keep coming back to. It doesn’t hurt that it can fit in pretty much anybody’s budget. (Plus the code SAMANTHA gets you an extra 15% off!)
Your simple plan to stop living to please.
Whether you’re on day 1 or 1000 of your recovering “good girl” era, the no brainer place to start is my mini-course, “Debunking the Need to Please”.
Every day for the next 6 days, I’ll drop a juicy email in your inbox with some of my biggest aha’s, some of the practices that have helped me and the important reminders, specifically for the overachiever type, to help you really understand what it’s going to take to tackle that people pleasing and stop caring so much what other people think. The best part, it’s totally free.
WHAT OTHER GIRLIES SAY
“Samantha was instrumental in helping me change my thoughts about myself and my self-worth. These are techniques that I'll be using for a long, long time!”

